What is responsive web design and why does it matter?
TL;DR Responsive web design ensures your site looks and works beautifully on any device. It matters because it delivers better user experiences, improves SEO, lowers maintenance costs, keeps your site adaptable to future devices, and ultimately boosts engagement and conversions.
How do I know if my business needs a custom website?
TL;DR Your business may need a custom website if templates feel too limiting, you require specialized functionality, you want to fully express your brand, you need optimized UX/performance/SEO, your business is scaling, or you're committed to strategic digital differentiation.
What’s the difference between a website redesign and a refresh?
TL;DR A refresh modernizes visuals and content without changing the structure—fast, low-cost, low-risk. A redesign rebuilds the site from the ground up—powerful, strategic, but resource-intensive and requires careful execution (especially for SEO).
What is the role of UX/UI design in web development?
TL;DR UX/UI design shapes the user’s journey both functionally and visually. UX ensures a website is easy to use, accessible, and helpful, while UI ensures it looks appealing, coherent, and trustworthy. Together, they improve engagement, satisfaction, conversions, SEO, and overall brand perception—and they...
How can HubSpot be used for website development?
TL;DR Summary HubSpot can be used to build and host websites with: Easy drag-and-drop page design Integrated CMS and hosting with SEO and security Deep CRM and marketing automation integration AI-powered content generation Personalization and smart content features A/B testing and analytics E-commerce basics